A Trade Value Perspective on Ecommerce Research: An Integration of Transaction Value and Transaction Cost Theories
| Year of publication: |
2010
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| Authors: | King, Ruth C. ; Sen, Ravi ; D’Aubeterre, Fergle ; Sethi, Vikram |
| Published in: |
International journal of e-business research : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1548-1131, ZDB-ID 22017355. - Vol. 6.2010, 2 (1.4.), p. 59-78
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