A tri-component model of parental attitude : acceptance of child's role in family decision making
Neena Sondhi, Rituparna Basu
| Year of publication: |
2016
|
|---|---|
| Authors: | Sondhi, Neena ; Basu, Rituparna |
| Published in: |
International journal of Indian culture and business management. - Genève : Inderscience Enterprises, ISSN 1753-0806, ZDB-ID 2422766-3. - Vol. 12.2016, 2, p. 237-254
|
| Subject: | parental attitude | product involvement | emerging market | child consumer | attitudinal components | Konsumentenverhalten | Consumer behaviour | Kinder | Children | Eltern | Parents | Familienökonomik | Family economics | Meinung | Opinion | Familie | Family |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011618561