A typology if minimalism in advertising
Kostoula Margariti, Christina Boutsouki, Leonidas Hatzithomas, and Yorgos Zotos
| Year of publication: |
[2017]
|
|---|---|
| Authors: | Margariti, Kostoula ; Boutsouki, Christina ; Hatzithomas, Leonidas ; Zotos, Yorgos |
| Published in: |
Challenges in an age of dis-engagement. - Wiesbaden, Germany : Springer Gabler, ISBN 3-658-18730-1. - 2017, p. 1-15
|
| Subject: | Werbung | Advertising | Printwerbung | Print advertising |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011688260