Acceptance of smartphone-based mobile shopping : mobile benefits, customer characteristics, perceived risks, and the impact of application context
Marco Hubert, Markus Blut, Christian Brock, Christof Backhaus, Tim Eberhardt
| Year of publication: |
February 2017
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|---|---|
| Authors: | Hubert, Marco ; Blut, Markus ; Brock, Christian ; Backhaus, Christof ; Eberhardt, Tim |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 34.2017, 2, p. 175-194
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| Subject: | Online-Handel | Online retailing | Mobiltelefon | Mobile phone | Innovationsakzeptanz | Innovation adoption | Großbritannien | United Kingdom |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/mar.20982 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011638741