Achieving green firm reputation through green customer salience and reverse logistics practices

David Asamoah, Benjamin Agyei-Owusu, Dorcas Nuertey, Caleb Amankwaa Kumi, Joseph Akyeh and Prince Delali Fiadjoe

Year of publication:	2024
Authors:	Asamoah, David ; Agyei-Owusu, Benjamin ; Nuertey, Dorcas ; Kumi, Caleb Amankwaa ; Akyeh, Joseph ; Fiadjoe, Prince Delali
Published in:	The international journal of productivity and performance management. - Bradford : Emerald, ISSN 1758-6658, ZDB-ID 2024364-9. - Vol. 73.2024, 3, p. 837-854
Subject:	Environmental performance \| Green customer salience \| Green firm reputation \| Partial least square and structural equation modelling \| Reverse logistics practices \| Umweltmanagement \| Environmental management \| Betriebliche Kreislaufwirtschaft \| Reverse logistics \| Firmenimage \| Corporate reputation \| Öko-Produkt \| Sustainable product \| Strukturgleichungsmodell \| Structural equation model \| Konsumentenverhalten \| Consumer behaviour \| Öko-Marketing \| Green marketing \| Lieferkette \| Supply chain \| Nachhaltige Entwicklung \| Sustainable development \| Umweltbewusstsein \| Environmental consciousness

Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal
Language:	English
Other identifiers:	10.1108/IJPPM-06-2022-0301 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

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