Achieving service process excellence with connected customer : a winning approach
Year of publication: |
2019
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Authors: | Yerpude, Samir ; Singhal, Tarun Kumar ; Rathod, Hiren Rajeshkumar |
Published in: |
International journal of information systems and supply chain management : JISSCM ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1935-5726, ZDB-ID 2425005-3. - Vol. 12.2019, 1, p. 66-80
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Subject: | Connected Customer | Customer Relationship Management | Internet of Things | Real-Time Data | Vehicle Service | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Internet der Dinge | Internet of things | Dienstleistungsqualität | Service quality | Social Web | Social web | Kundenzufriedenheit | Customer satisfaction |
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