Ad eroticism from a psychological distance perspective : investigating its effects in light of consumers' sex, ethical judgments, and moral attentiveness
Ioannis G. Theodorakis, Grigorios Painesis
| Year of publication: |
2022
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|---|---|
| Authors: | Theodorakis, Ioannis G. ; Painesis, Grigorios |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 142.2022, p. 524-539
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| Subject: | Construal level | Consumer behavior | Eroticism | Moral attentiveness | Psychological distance | Sex | Konsumentenverhalten | Consumer behaviour | Ethik | Ethics | Verhaltensökonomik | Behavioral economics | Kognition | Cognition | Wirtschaftspsychologie | Economic psychology | Experiment | Psychologie | Psychology | Persönlichkeitspsychologie | Personality psychology | Wahrnehmung | Perception | Unternehmensethik | Business ethics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2022.01.001 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013168413