Addressing online users’ suspicion of sponsored search results : effects of informational cues
Honglin Deng, Weiquan Wang, Kai H. Lim
| Year of publication: |
2025
|
|---|---|
| Authors: | Deng, Honglin ; Wang, Weiquan ; Lim, Kai Hin |
| Published in: |
Information systems research : ISR. - Linthicum, Md. : INFORMS, ISSN 1526-5536, ZDB-ID 2027203-0. - Vol. 36.2025, 1, p. 508-533
|
| Subject: | laboratory experiment | sponsored search | informational cues | online user suspicion | user avoidance | Online-Marketing | Internet marketing | Informationsverhalten | Information behaviour | Konsumentenverhalten | Consumer behaviour | Experiment | Suchmaschine | Search engine | Online-Handel | Online retailing | Social Web | Social web | Electronic Commerce | E-commerce | Kundenintegration | Customer integration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/isre.2021.0364 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015435888