AdPalette: an algorithm for customizing online advertisements on the fly
| Year of publication: |
2002
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|---|---|
| Authors: | Karuga, Gilbert G. ; Khraban, Andriy M. ; Nair, Suresh K. ; Rice, Daniel O. |
| Published in: |
Decision support systems : DSS ; the international journal. - Amsterdam [u.a.] : Elsevier, ISSN 0167-9236, ZDB-ID 516545. - Vol. 32.2002, 2, p. 85-106
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