Advance selling of fresh produce e-tailer with uncertain demand and risk-averse consumers
Year of publication: |
2024
|
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Authors: | Fan, Jixin ; Zhang, Xumei ; Dan, Bin ; Tian, Yu ; Chen, Zhenjiang |
Published in: |
Managerial and decision economics : MDE ; the international journal of research and progress in management economics. - Chichester [u.a.] : Wiley, ISSN 1099-1468, ZDB-ID 1491342-2. - Vol. 45.2024, 3, p. 1702-1717
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Subject: | Online-Handel | Online retailing | Verkauf | Selling | Strategie | Strategy | Konsumentenverhalten | Consumer behaviour | Risikoaversion | Risk aversion | Theorie | Theory |
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