Advertising, alcohol consumption, and abuse : a worldwide survey
Joseph C. Fisher
| Year of publication: |
1993
|
|---|---|
| Authors: | Fisher, Joseph C. |
| Publisher: |
Westport, Conn. [u.a.] : Greenwood Press |
| Subject: | Alkoholisches Getränk | Werbung | Gesundheitsverhalten | Bibliographie | Trinkverhalten | Massenmedien | Wirkung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIII, 195 S. : graph. Darst. |
|---|---|
| Series: | Contributions to the study of mass media and communications. - New York [u.a.] : Greenwood Press, ISSN 0732-4456. - Vol. 41 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. [155]-185) and indexes. |
| ISBN: | 0-313-28959-X |
| Source: |
Persistent link: https://www.econbiz.de/10004173923