Advertising as a signaling device : simulated maximum likelihood estimation of a multiple random effects count data model
Jörgen Hellström; Niklas Rudholm
| Year of publication: |
2008
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|---|---|
| Authors: | Hellström, Jörgen ; Rudholm, Niklas |
| Published in: |
Economics letters. - Amsterdam [u.a.] : Elsevier, ISSN 0165-1765, ZDB-ID 717210-2. - Vol. 101.2008, 3, p. 227-229
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| Subject: | Signalling | Werbung | Advertising | Pharmaindustrie | Pharmaceutical industry | Produktqualität | Product quality | Schweden | Sweden | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003801344