AI and Machine Learning Integration in Modern Business Intelligence

In this chapter, the author goes on to describe how artificial intelligence (AI) and machine learning (ML) technologies are integrated into current business intelligence (BI) architectures to improve their operational efficiency. As business intelligence systems become more and more widely recognized for their strategic value of making decisions based on data, those systems are evolving to add in the advanced analytical capabilities. This chapter discusses such architectural concerns, implementation challenges and emerging best practices to be thought about while embedding AI and ML effectively into BI ecosystems. Focusing on the empirical research and industry case studies, we analyze how those technologies change the instance of operational intelligence by making it possible to predict, automate and discover of new underlying patterns by complex business data.