Alcohol advertising : intertextual reading using phenomenology
Alexandra J. Kenyon
| Year of publication: |
2006
|
|---|---|
| Authors: | Kenyon, Alexandra J. |
| Published in: |
International Customer Behaviour and Retailing Research : 2nd CIRCLE conference proceedings. - Hamburg : Kovač, ISBN 3-8300-2194-1. - 2006, p. 35-41
|
| Subject: | Alkohol | Alcohol | Werbewirkung | Advertising effects | Großbritannien | United Kingdom |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003280083