All that glitters is not green : impact of biophilic designs on customer experiential values
Seung Hyun (Jenna) Lee, Chen-Wei (Willie) Tao, Alecia C. Douglas, Haemoon Oh
| Year of publication: |
2023
|
|---|---|
| Authors: | Lee, Seung Hyun (Jenna) ; Tao, Chen-Wei (Willie) ; Douglas, Alecia C. ; Oh, Haemoon |
| Subject: | biophilic design | experiential marketing | luxury hotel | marketing | segmentation | servicescape | Hotellerie | Hotel industry | Event-Marketing | Event marketing | Konsumentenverhalten | Consumer behaviour | Luxusgüter | Luxury goods | Beziehungsmarketing | Relationship marketing | Marktsegmentierung | Market segmentation | Marketingmanagement | Marketing management | Produktgestaltung | Product design |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/10963480221134547 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014266119