Alleviating demand uncertainty for seasonal goods : an analysis of attribute-based markdown policy for fashion retailers
Aidin Namin, Gonca P. Soysal, Brian T. Ratchford
| Year of publication: |
2022
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| Authors: | Namin, Aidin ; Soysal, Gonca P. ; Ratchford, Brian Thomas |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 145.2022, p. 671-681
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| Subject: | Demand uncertainty | Fashion product characteristics | Finite mixture model | Latent class analysis | Retailing | Seasonal goods | Mode | Fashion | Textilhandel | Textile distribution | Saisonale Schwankungen | Seasonal variations | Theorie | Theory | Nachfrage | Demand | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2022.02.081 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013197941