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Nonlinear Effects in Brand Choice Models: Comparing Heterogeneous Latent Class To Homogeneous Nonlinear Models
Schindler, Marion, (2007)
Allocation of catalogs to collective customers based on semiparametric response models
Baumgartner, Bernhard, (2005)
Praxis . Forschung - Wirkungsmessung und Allokation von Katalogen in Versandhandel und Direktmarketing: Katalogversand an Sammelbesteller
Hruschka, Harald, (2003)