AMERICAN AND CHINESE THINKING STYLES: ATTITUDE EFFECTS ON HOLISTIC AND ATTRIBUTE ADS
| Year of publication: |
2014
|
|---|---|
| Authors: | Liang, Beichen ; Cherian, Joseph |
| Published in: |
Organizations and Markets in Emerging Economies. - Ekonomikos Fakultetas, ISSN 2029-4581. - Vol. 5.2014, 1
|
| Publisher: |
Ekonomikos Fakultetas |
| Extent: | application/pdf |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10010861674