An algorithm for identifying loyal customers in C2C electronic commerce models
Year of publication: |
2020
|
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Authors: | Ansari, Azarnoush ; Sanayei, Ali |
Published in: |
International journal of productivity and quality management : IJPQM. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-6482, ZDB-ID 2232968-7. - Vol. 31.2020, 1, p. 79-97
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Subject: | perception of structural assurances | consumer buying behaviour | consumer-to-consumer websites | e-commerce | electronic commerce | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Website | Beziehungsmarketing | Relationship marketing | Algorithmus | Algorithm |
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