An empirical analysis of consumer motivation towards reverse exchange
| Year of publication: |
2016
|
|---|---|
| Authors: | Yuan, Ruizhi ; Liu, Martin J. ; Chong, Alain Yee Loong ; Tan, Kim Hua |
| Published in: |
Supply chain management : an international journal. - Bingley : Emerald Group Publishing Limited, ISSN 1359-8546, ZDB-ID 1386978-4. - Vol. 21.2016, 2, p. 180-193
|
| Subject: | China | Service supply chain | Reverse logistics | Consumer motivation | Neutralization | Value-belief-norm | Betriebliche Kreislaufwirtschaft | Konsumentenverhalten | Consumer behaviour | Lieferkette | Supply chain |
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An empirical analysis of consumer motivation towards reverse exchange
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