An empirical examination of consumer CSR expectations : attribution, satisfaction, referral, and willingness to pay a premium
Roberto Saldivar & Mohammadali Zolfagharian
| Year of publication: |
2022
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| Authors: | Saldivar, Roberto ; Zolfagharian, Mohammadali |
| Published in: |
Journal of marketing management : JMM ; journal of the Academy of Marketing. - Abingdon [u.a.] : Routledge, Taylor & Francis Group, ISSN 1472-1376, ZDB-ID 2067949-X. - Vol. 38.2022, 7/8, p. 800-829
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| Subject: | attribution | Expectancy confirmation/disconfirmation | pay | referral | satisfaction | Zahlungsbereitschaftsanalyse | Willingness to pay | Corporate Social Responsibility | Corporate social responsibility | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Erwartungsbildung | Expectation formation | Zufriedenheit | Satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/0267257X.2021.2000474 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013206764