An exploratory analysis of the effect of the "buy it now" option on sellers' revenues in silent auctions
Karen Page
| Year of publication: |
2009
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| Authors: | Page, Karen |
| Published in: |
International journal of nonprofit and voluntary sector marketing. - Chichester : Wiley & Sons, ISSN 1465-4520, ZDB-ID 22118652. - Vol. 14.2009, 3, p. 193-204
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| Type of publication: | Article |
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| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009882313