An exploratory role analysis of opinion leaders, adopters, and communicative adopters with a dynamically continuous innovation
Mary F. Hazeldine; Morgan P. Miles
| Year of publication: |
2010
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| Authors: | Hazeldine, Mary F. ; Miles, Morgan P. |
| Published in: |
The journal of applied business research. - Littleton, Colo. : CIBER Research Inst., ISSN 0892-7626, ZDB-ID 11075557. - Vol. 26.2010, 4, p. 117-129
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| Type of publication: | Article |
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| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009881608