An integrated model predicting customers' continuance behavioral intention and recommendations of users : a study on mobile payment in emerging markets
Shalini Srivastava, Nidhi Singh
| Year of publication: |
2023
|
|---|---|
| Authors: | Srivastava, Shalini ; Singh, Nidhi |
| Published in: |
Journal of financial services marketing. - London : Stewart Publ., ISSN 1479-1846, ZDB-ID 2031792-X. - Vol. 28.2023, 2, p. 236-254
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| Subject: | Big 5 personality | Continuance behavioral intention | e-word of mouth | Personality | Recommendations | Satisfaction | TAM | TPB | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Innovationsakzeptanz | Innovation adoption | Personalisierung | Personalization | Beziehungsmarketing | Relationship marketing | Virales Marketing | Viral marketing | Verbrauchereinstellung | Consumer attitudes | Schwellenländer | Emerging economies | Elektronisches Zahlungsmittel | Electronic payment | Mobile Business | Mobile business |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41264-022-00147-y [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014326861