An integrated model predicting customers' continuance behavioral intention and recommendations of users : a study on mobile payment in emerging markets
Year of publication: |
2023
|
---|---|
Authors: | Srivastava, Shalini ; Singh, Nidhi |
Subject: | Big 5 personality | Continuance behavioral intention | e-word of mouth | Personality | Recommendations | Satisfaction | TAM | TPB | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Innovationsakzeptanz | Innovation adoption | Personalisierung | Personalization | Beziehungsmarketing | Relationship marketing | Virales Marketing | Viral marketing | Verbrauchereinstellung | Consumer attitudes | Schwellenländer | Emerging economies | Elektronisches Zahlungsmittel | Electronic payment | Mobile Business | Mobile business |
-
Customer behavioural intentions towards mobile money services adoption in Ghana
Narteh, Bedman, (2017)
-
Sinha, Neena, (2023)
-
Shaizatulaqma Kamalul Ariffin, (2022)
- More ...
-
Consumer preference and satisfaction of M-wallets: a study on North Indian consumers
Noida, Nidhi Singh Jaipuria, (2017)
-
Srivastava, Shalini, (2021)
-
Towards engagement through empowerment : a study on private sector managers
Srivastava, Shalini, (2020)
- More ...