An integrative review on online ethnography methods : differentiating theoretical bases, potentialities and limitations
Year of publication: |
2022
|
---|---|
Authors: | Nascimento, Thaysa Costa do ; Suarez, Maribel ; Campos, Roberta Dias |
Subject: | Digital ethnography | Integrative literature review | Netnography | Online ethnography | Post-API ethnography | Qualitative research | Virtual ethnography | Ethnologie | Ethnology | Bibliometrie | Bibliometrics | Social Web | Social web | Marktforschung | Market research | Wissenschaftliche Methode | Scientific method | Qualitative Methode | Qualitative method | Online-Handel | Online retailing | Organisationsforschung | Organizational research | Electronic Commerce | E-commerce | Sozialwissenschaft | Social sciences |
-
The evolution of the web and netnography in tourism : a systematic review
Tavakoli, Rokhshad, (2019)
-
Navigating multiple approaches to qualitative research in HRD
Zarestky, Jill, (2023)
-
Using ethnography of communication in organizational research
Kalou, Zoi, (2015)
- More ...
-
Nascimento, Thaysa Costa do, (2020)
-
Producing beauty "the hard way" : involuntary prosumption in a stigmatising context
Rocha, Ana Raquel Coelho, (2020)
-
Transformational escapes : accessing consumer transformation through extraordinary experiences
Scussel, Fernanda Bueno Cardoso, (2023)
- More ...