An intergenerational perspective on life satisfaction and its drivers : a comparison between 18-29-year-old and 50+ consumers in Germany
Tatjana Maria König and Val Larsen
| Year of publication: |
June 2017
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|---|---|
| Authors: | König, Tatjana Maria ; Larsen, Val |
| Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 1279794-7. - Vol. 25.2017, 3, p. 258-274
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| Subject: | Life satisfaction | self-determination theory (SDT) | cognitive age | the 50+ market | generation Y Z | perceived health | Deutschland | Germany | Zufriedenheit | Satisfaction | Kognition | Cognition | Gesundheit | Health | Konsumentenverhalten | Consumer behaviour | Ältere Menschen | Elderly people | Generationengerechtigkeit | Intergenerational equity | Altersgruppe | Age group |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/0965254X.2017.1299788 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011743007