An optimal contact model for maximizing online panel response rates
Scott A. Neslin; Thomas P. Novak; Kenneth R. Baker; Donna L. Hoffman
| Year of publication: |
2009
|
|---|---|
| Authors: | Neslin, Scott A. ; Novak, Thomas P. ; Baker, Kenneth R. ; Hoffman, Donna L. |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 55.2009, 5, p. 727-737
|
| Subject: | Befragung | Interview | Marktforschung | Market research | Prognoseverfahren | Forecasting model | Monte-Carlo-Simulation | Monte Carlo simulation |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003859941