An Optimal Contact Model for Maximizing Online Panel Response Rates
| Year of publication: |
2009
|
|---|---|
| Authors: | Neslin, Scott A. ; Novak, Thomas P. ; Baker, Kenneth R. ; Hoffman, Donna L. |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md : INFORMS, ISSN 0025-1909, ZDB-ID 2063451. - Vol. 55.2009, 5, p. 727-737
|