Analysing the impact of artificial intelligence on the competitiveness of tourism firms : a modified total interpretive structural modeling (m-TISM) approach
Year of publication: |
2022
|
---|---|
Authors: | Sharma, Kamakshi ; Jain, Mahima ; Dhir, Sanjay |
Subject: | Artificial intelligence | Financial performance | Firm competitiveness | Modified total interpretive structural modelling | Tourism and hospitality | Tourist satisfaction | Künstliche Intelligenz | Tourismuswirtschaft | Tourism industry | Gastgewerbe | Hospitality industry | Strukturgleichungsmodell | Structural equation model | Tourismus | Tourism |
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