Analytical CRM in banking and finance using SVM : a modified active learning-based rule extraction approach
Year of publication: |
2012
|
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Authors: | Farquad, M. A. H. ; Ravi, V. ; Raju, S. Bapi |
Published in: |
International journal of electronic customer relationship management : IJECRM. - Genève : Inderscience Publ., ISSN 1750-0664, ZDB-ID 2422795-X. - Vol. 6.2012, 1, p. 48-73
|
Subject: | Beziehungsmarketing | Relationship marketing | E-Learning | E-learning | Data Mining | Data mining | Mustererkennung | Pattern recognition | Bank | Versicherung | Insurance |
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