Analytics for an online retailer : demand forecasting and price optimization
Kris Johnson Ferreira (Technology and Operations Management Unit, Harvard Business School, Boston, Massachusetts), Bin Hong Alex Lee (Engineering Systems Division, Massachusetts Institute of Technology, Cambridge, Massachusetts), David Simchi-Levi (Engineering Systems Division, Department of Civil and Environmental Engineering, Institute for Data, Systems, and Society, and the Operations Research Center, Massachusetts Institute of Technology, Cambridge, Massachusetts)
| Year of publication: |
2016
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|---|---|
| Authors: | Ferreira, Kris Johnson ; Lee, Bin Hong Alex ; Simchi-Levi, David |
| Published in: |
Manufacturing & service operations management : M & SOM. - Catonsville, MD : INFORMS, ISSN 1523-4614, ZDB-ID 2021015-2. - Vol. 18.2016, 1, p. 69-88
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| Subject: | online retailing | flash sales | initial pricing | revenue management | price optimization | machine learning | regression trees | demand forecasting | demand interdependency | model implementation | Online-Handel | Online retailing | Revenue-Management | Revenue management | Preismanagement | Pricing strategy | Prognoseverfahren | Forecasting model | Nachfrage | Demand | Künstliche Intelligenz | Artificial intelligence | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Lagerhaltungsmodell | Inventory model | Einzelhandelspreis | Retail price | Preiselastizität | Price elasticity | Regressionsanalyse | Regression analysis |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/msom.2015.0561 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011437928