Antecedents and consequences of in-store experiences based on an experiential typology
Sung-Joon Yoon
| Year of publication: |
2013
|
|---|---|
| Authors: | Yoon, Sung-joon |
| Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 47.2013, 5/6, p. 693-714
|
| Subject: | Ladengestaltung | Store design | Einkaufsverhalten | Shopping behaviour | Betriebsform | Retail format |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009764021