Antecedents of adoption of mobile banking by the generation Y consumers
Sreelakshmi C. C., Sangeetha K. Prathap
| Year of publication: |
2019
|
|---|---|
| Authors: | C. C., Sreelakshmi ; Prathap, Sangeetha K. |
| Published in: |
Praj̄nȧn : journal of social and management sciences. - Pune : National Institute of Bank Management, ISSN 0970-8448, ZDB-ID 190581-8. - Vol. 48.2019, 3, p. 195-214
|
| Subject: | Banking Functions | Consumer Behaviour | Konsumentenverhalten | Consumer behaviour | Electronic Banking | Electronic banking | Innovationsakzeptanz | Innovation adoption |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012432968