Antecedents of attitudes toward the website : the moderating role of long-term orientation and individualism
Juan Miguel Al´cantara-Pilar; Salvador Del Barrio-García
| Year of publication: |
2015
|
|---|---|
| Authors: | Al´cantara-Pilar, Juan Miguel ; Barrio-García, Salvador del |
| Published in: |
Cross cultural management : an international journal. - Bradford : Emerald, ISSN 1352-7606, ZDB-ID 2364733-4. - Vol. 22.2015, 3, p. 379-404
|
| Subject: | Individualism | Perceived usefulness | Attitudes towards the web site | Long-term orientation | Massage involvement | Satisfaction online | Website | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Meinung | Opinion | Online-Handel | Online retailing | Kulturelle Identität | Cultural identity | Vertrauen | Confidence |
| Extent: | Ill, graph. Darst., Kt. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011312564