Antecedents of m-commerce satisfaction and purchase behaviour in the footwear industry
Year of publication: |
2022
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Authors: | Haque, Mehruba ; Wong, Amy |
Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1033, ZDB-ID 2251608-6. - Vol. 13.2022, 3, p. 259-279
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Subject: | perceived website interactivity | perceived information quality | perceived service quality | customer satisfaction | purchase behaviour | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Website | Schuhindustrie | Footwear industry | Online-Handel | Online retailing |
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