Antecedents to strategic flexibility: Management cognition, firm resources and strategic options
| Year of publication: |
2012
|
|---|---|
| Authors: | Combe, Ian A. ; Rudd, John M. ; Leeflang, Peter S.H. ; Greenley, Gordon E. |
| Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 46.2012, 10 (14.9.), p. 1320-1340
|