Anywhere in the world? : The internationalization of small entrepreneurial ventures using a social media platform
Luíza Neves Marques da Fonseca, Clarice Secches Kogut, Angela da Rocha
| Year of publication: |
2023
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|---|---|
| Authors: | Fonseca, Luíza Neves Marques da ; Kogut, Clarice Secches ; Rocha, Angela da |
| Published in: |
Management international review : MIR ; journal of international business. - Berlin : Springer, ISSN 1861-8901, ZDB-ID 2066711-5. - Vol. 63.2023, 4, p. 673-696
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| Subject: | Diaspora | Digitalization | Emerging economy | Internationalization | Small firm | Social media | Social Web | Social web | Globalisierung | Globalization | KMU | SME | Welt | World | Online-Marketing | Internet marketing | Schwellenländer | Emerging economies |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11575-023-00510-8 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014342158