Application of the stimuli-organism-response framework to factors influencing social commerce intentions among social network users
Year of publication: |
2019
|
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Authors: | Dashti, Mehdi ; Sanayei, Ali ; Dolatabadi, Hossein Rezaei ; Javadi, Mohammad Hossein Moshref |
Published in: |
International journal of business information systems : IJBIS. - Olney, Bucks. : Inderscience Enterprises, ISSN 1746-0972, ZDB-ID 2193362-5. - Vol. 30.2019, 2, p. 177-202
|
Subject: | social commerce | S-O-R model | social commerce intention | social network users | website or application quality | social commerce constructs | perceived interactivity | subjective norms | social support | relationship quality | attitude to social commerce | Social Web | Social web | Soziales Netzwerk | Social network | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Soziale Beziehungen | Social relations | Online-Marketing | Internet marketing | Website | Virales Marketing | Viral marketing | Beziehungsmarketing | Relationship marketing |
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