Applications of structural equation modeling in marketing and consumer research: A review
| Year of publication: |
1996
|
|---|---|
| Authors: | Baumgartner, H. ; Homburg, C. |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 13.1996, 2, p. 139-162
|