Applied public relations : cases in stakeholder management
Larry F. Lamb...
| Year of publication: |
2005 ; [Repr.]
|
|---|---|
| Authors: | Lamb, Larry ; McKee, Kathy Brittain |
| Other Persons: | Lamb, Larry F. (contributor) |
| Publisher: |
Mahwah, N.J. [u.a.] : Lawrence Erlbaum |
| Subject: | Öffentlichkeitsarbeit | Public relations | Stakeholder | Strategisches Management | Strategic management |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [loc.gov] |
| Extent: | XVI, 258 S. Ill., graph. Darst. 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook ; Fallstudie ; Case study |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 0-8058-4607-7 ; 0-8058-4606-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001981953