Applying flow theory to booking experiences : an integrated model in an online service context
Anil Bilgihan; Khaldoon Nusair; Fevzi Okumus; Cihan Cobanoglu
| Year of publication: |
2015
|
|---|---|
| Authors: | Bilgihan, Anil ; Nusair, Khaldoon ; Okumus, Fevzi ; Cobanoglu, Cihan |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 52.2015, 6, p. 668-678
|
| Subject: | Flow experience | Hotel booking services | e-loyalty | Hedonic website features | Utilitarian website features | Brand equity | Website | Hotellerie | Hotel industry | Markenimage | Brand image | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Online-Handel | Online retailing | Dienstleistungsqualität | Service quality |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011376411