Archetypes of service innovation : implications for value cocreation
Anu Helkkula, Christian Kowalkowski, and Bård Tronvoll
| Year of publication: |
August 2018
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| Authors: | Helkkula, Anu ; Kowalkowski, Christian ; Tronvoll, Bård |
| Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 21.2018, 3, p. 284-301
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| Subject: | service innovation | value | cocreation | cocreation of value | experience | service systems | service-dominant logic | Service-Dominant Logic | Service-dominant logic | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Dienstleistung | Services | Innovation | Dienstleistungsinnovation | Service innovation | Innovationsmanagement | Innovation management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1094670517746776 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011916505