Are consumers too trusting? : the effects of relationships with expert advisers
Year of publication: |
2011
|
---|---|
Authors: | Schwartz, Janet ; Luce, Mary Frances ; Ariely, Dan |
Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 48.2011, p. 163-174
|
Subject: | Informationsverhalten | Information behaviour | Vertrauen | Confidence | Beziehungsmarketing | Relationship marketing |
-
Premazzi, Katia, (2010)
-
Sukhu, Anupama, (2014)
-
Glaeser, Edward L., (2008)
- More ...
-
Schwartz, Janet, (2016)
-
What are likes worth? : a Facebook page field experiment
Mochon, Daniel, (2017)
-
Gain without pain : the extended effects of a behavioral health intervention
Mochon, Daniel, (2017)
- More ...