Are they being served? Linking consumer expectation, evaluation and commitment
| Year of publication: |
2012
|
|---|---|
| Authors: | Mason, Chris ; Simmons, John |
| Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 0887-6045, ZDB-ID 10271405. - Vol. 26.2012, 4 (29.6.), p. 227-238
|