Are you a chocolate lover? : an investigation of the repurchase behavior of chocolate consumers
Park Thaichon, Charles Jebarajakirthy, Puja Tatuu, and Rahul Gautam Gajbhiyeb
| Year of publication: |
February-March 2018
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|---|---|
| Authors: | Thaichon, Park ; Jebarajakirthy, Charles ; Tatuu, Puja ; Gajbhiyeb, Rahul Gautam |
| Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 1132941-5. - Vol. 24.2018, 2, p. 163-176
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| Subject: | Australia | chocolate | consumer repurchase | product selection value | self-gratification value | socialization value | Konsumentenverhalten | Consumer behaviour | Australien | Soziale Werte | Social values | Aktienrückkauf | Share repurchase | Süßwaren | Confectionery |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10454446.2017.1266551 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011880237