Artificial Neural Net - Multinominal Logit Model (ANN-MNL) : a semi-parametric approach to analyze brand choice
Harald Hruschka ; Werner Fettes ; Markus Probst
| Alternative title: | ANN-MNL |
|---|---|
| Year of publication: |
1999
|
| Authors: | Hruschka, Harald ; Fettes, Werner ; Probst, Markus |
| Publisher: |
Regensburg : Univ., Wirtschaftswiss. Fak. |
| Extent: | 23 Bl. |
|---|---|
| Series: | Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft. - Regensburg. - Vol. 336 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004598902