Assessing pricing for a new product concept : PDA + electronic health records + real-time monitoring
Samuel Rabino, Gillie Gabay, David Moskowitz and Howard R. Moskowitz
| Year of publication: |
2010
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|---|---|
| Authors: | Rabino, Samuel ; Gabay, Gillie ; Moskowitz, David ; Moskowitz, Howard R. |
| Published in: |
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing. - London : Palgrave Macmillan Ltd., ISSN 1463-5178, ZDB-ID 21900085. - Vol. 12.2010/11, 1, p. 27-51
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| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009869330