Assessing the Relationship between the User-Based Market Share and Unit Sales-Based Market Share for Pirated Software Brands in Competitive Markets
| Year of publication: |
1997
|
|---|---|
| Authors: | Givon, Moshe ; Mahajan, Vijay ; Muller, Eitan |
| Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 2807002. - Vol. 55.1997, 2, p. 131-144
|