Assessing the effects of perceived value and satisfaction on customer loyalty : a "green" perspective
Year of publication: |
2013
|
---|---|
Authors: | Hur, Won-moo ; Kim, Yeonshin ; Park, Kyungdo |
Published in: |
Corporate social responsibility and environmental management. - Chichester : Wiley, ISSN 1535-3958, ZDB-ID 2077964-1. - Vol. 20.2013, 3, p. 146-156
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing |
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