At the Intersection of Education, Marketing, and Transformation.
Intro -- TABLE OF CONTENTS -- PREFACE -- TOOLS FOR CHANGE: AN EXAMINATION OF TRANSFORMATIVE LEARNING AND ITS PRESURSOR STEPS IN UNDERGRADUATE STUDENTS -- CREATING A LEARNING CLIMATE FOR THE 21ST CENTURY -- GENDER EQUALITY FOR LEARNING LEADERSHIP IN UNDERGRADUATE BUSINESS SCHOOLS -- MEASURING THE IMPORTANCE OF PRECURSOR STEPS TO TRANSFORMATIVE LEARNING -- EMPOWERING POWERPOINT SLIDES AND TEACHING EFFECTIVENESS -- LIBRARY AND MARKETING CLASS COLLABORATE TO CREATE NEXT GENERATION LEARNING LANDSCAPE -- WHAT RESEARCH TELLS US ABOUT THE UTILITY OF TEAM PROJECTS IN POST-SECONDARY BUSINESS CLASSES -- GERMAN AMERICAN UNDERGRADUATE STUDENT COLLABORATION: RESULTS AND REFLECTIONS OF AN AUTHENTIC PEER SUPPORT ACTIVITY -- SIMULATION IN THE COLLEGE CLASSROOM: ENHANCING THE SURVEY RESEARCH METHODS LEARNING PROCESS -- FAMOUS GARY'S/FAMOUS NAMES -- ELEMENTS OF SUCCESSFUL COLLABORATION: AN OVERVIEW -- CAN YOU SPEAK MARKETING? -- INDEX.